June 10th, 2011
AUSTIN – Imagecraft Exhibits, a leader in face-to-face marketing and custom environments, partnered with Enviromedia Social Marketing and Green Mountain Energy to create a one-of-a-kind mobile marketing experience. By bringing Enviromedia’s creative design to reality, Imagecraft Exhibits made it possible for participants to fully understand the power of wind.
“We created Wind Face in order to create a way for people to see the power of wind,” said a spokesman for Green Mountain Energy. “(Wind) will power your home, but it’s a lot of fun as well.” By harnessing the power of up to 200mph winds, Wind Face give partipants the opportunity to strap on protective eyewear and distort their faces while a high-speed video camera captures the action. The video is then processed on-site and uploaded immediately to YouTube so participants can share with others.
In addition, the project is completely mobile allowing Green Mountain’s marketing team to break the unit down and load it into a van for easy transport to the next event. Imagecraft Exhibit’s project team worked closely with Enviromedia to ensure that the quality of the project exceeded expectations, met critical deadlines, and was produced within budget.
About Imagecraft Exhibits
Imagecraft Exhibits is a full-service manager and custom designer/fabricator of trade show exhibits, marketing centers and custom environments. With a foundation in art design and craftsmanship, Imagecraft Exhibits works with clients to create unique elements that bring a company’s brand and products to life. Imagecraft Exhibits provides award-winning solutions for Fortune 500 companies, builders, developers, municipalities and landmarks.
Founded in 1971, Imagecraft Exhibits maintains its headquarters in Austin, Texas with an office and warehouse facility in Dallas as well.
(video courtesy of KTRK – Houston)